GabyContent-creation platform Fanvue announced the first global contest, “Miss AI.” Participants will compete in beauty and social media influence, and the jury will also evaluate how skillfully each contestant’s creator uses artificial intelligence tools.
The selection opened on April 15. Organizers are accepting photos of AI women and hope thousands will apply for the “Miss AI” crown. Ten finalists will be announced on May 10; after that, the judges will pick the top three.
Virtual contestants will answer a variety of questions, from standard ones (like “How can we make the world a better place?”) to technical tasks about using artificial intelligence.
In reality, the jury will judge the creators behind the AI participants, focusing on how effectively those AI personas generate advertising revenue.
Will Monanaj, co-founder of Fanvue, hopes the contest will become the “Oscar” of the AI world.
About the jury
The four-judge panel is unusual: some judges are generated by artificial intelligence, the Daily Mail.
Aitana Lopez
Two human judges are experts in entertainment, marketing, and modeling: Sally Ann Fossett, a UK theater historian who has long judged the national beauty contest, and Andrew Bloch, a public relations advisor to Lord Sugar (Alan Sugar). The other two judges are AI creations: Aitana Lopez and Emily Pellegrini, each with hundreds of thousands of social media followers.
Emily Pellegrini
The panel says the event will resemble a traditional beauty pageant: participants will submit images, which judges will evaluate for “beauty and poise” and adherence to classical beauty standards. Judges say they’ll pay special attention to the eyes and hands, which are often problem areas for AI-generated images.
Ms. Fossett said, “As one of the few historians of theatrical performances in the world, I am truly excited to participate in the awarding of a prize that seems quite futuristic.”
How this show differs from traditional beauty contests
The key difference is that Miss AI won’t be a traditional show — no participants will be human. The main judging criteria are technical skill with AI and how effectively creators monetize their AI personas across platforms.
Creators will be evaluated on “their skills and use of artificial intelligence tools to create digital masterpieces.”
AI-generated influencers will be scored based on their social media impact: follower count, engagement, and monthly earnings.
Although it may seem strange to some, the primary goal of creating AI beauties is to make money through social media.
Take jury member Aitana Lopez, a creation of Spanish media company The Clueless. On Instagram she poses in outfits from Victoria’s Secret, Guess, and Brandy Melville. Brands pay her for those posts—without having to work with real models. A single post earns Ms. Lopez an average of over $1,000, and her monthly income reaches about $11,000. Her creators say, “Aitana has created an army of fans who adore her.”
Meanwhile, the creators of the other AI judge, Emily Pellegrini, say she gets love letters from famous football players and billionaires.
About the prizes
The awards for the world’s first beauty contest for AI women, held under the patronage of the World AI Creator Awards, are as follows.
The winner will receive a $5,000 cash grand prize and a “Mentorship Program for Image Creators” valued at $3,000.
The runner-up will receive free access to the Imagine program course and a promotional package worth $2,000 on the Fanvue platform.
The participant who takes third place — the second runner-up — will win a free consultation from Fanvue and an advertising package worth $500 on the Fanvue platform.
